Last updated: 26 October 2026
This page explains which cookies newgardenmac.com uses, what they are for, how long they last and how you can choose which ones to accept.
Data controller
Newgarden S.a.s. di Prini Lorenzo & C., Via Vallicella 145, 45036 Ficarolo (RO), Italy, VAT no. 01248760298. For any question: info@newgardensas.it.
What cookies are
Cookies are small text files that the site stores in your browser to remember information while you browse (for example what is in your cart) or to measure how the site is used. Some are essential; we use the others only with your consent.
How you choose
On your first visit a box asks for your consent: you can accept all cookies, reject them or choose by category. Closing the box with the X keeps only the necessary cookies. Your choice lasts 6 months; you can change it at any time with the round button at the bottom left or here: cookie preferences.
You can also delete cookies in your browser settings; the box will then appear again on your next visit.
Necessary cookies
They make the shop work and do not require consent.
| Name | Set by | Purpose | Duration |
|---|---|---|---|
| PrestaShop-… | newgardenmac.com | Cart, language, account login, session security | 20 days |
| ngck | newgardenmac.com | Remembers your cookie choices | 6 months |
| arcu-closed | newgardenmac.com | Remembers that you closed the "Contact us" button message | until the browser is closed |
Payment and login. When you choose to pay with PayPal or card (PrestaShop Checkout / PayPal), Satispay or HeyLight, to sign in with Google or to fill in your address with Google's suggestions, that service is loaded and may use its own cookies on its own domains, needed to carry out what you asked for. The privacy notices of PayPal, Satispay, HeyLight and Google apply.
Functional cookies
They remember optional choices and enable extra services (for example embedded videos). The site does not use any today; the category stays in the box for services we may add.
Statistics cookies (only with your consent)
We use Google Analytics 4 (Google Ireland Ltd) to know, in aggregate form, which pages and products are viewed and where visitors come from.
| Name | Set by | Purpose | Duration |
|---|---|---|---|
| _ga | newgardenmac.com (Google Analytics) | Distinguishes visitors anonymously | 2 years |
| _ga_EMTL0S62RY | newgardenmac.com (Google Analytics) | Keeps the state of the statistics session | 2 years |
Marketing cookies (only with your consent)
We use Google Ads (Google Ireland Ltd) to measure how many sales come from our advertising and to show relevant ads on other sites.
| Name | Set by | Purpose | Duration |
|---|---|---|---|
| _gcl_au | newgardenmac.com (Google Ads) | Links visits to ads to measure conversions | 90 days |
| _gcl_aw | newgardenmac.com (Google Ads) | Remembers the ad you came from | 90 days |
| IDE, test_cookie and others | doubleclick.net, google.com (Google) | Personalised advertising and ad measurement | 15 minutes to 13 months |
Google Consent Mode
Until you give consent, Google services do not write cookies: they only receive signals without identifiers (for example that a page was viewed), which Google uses to estimate visits and conversions in aggregate form. Google may transfer data to the United States under the EU-U.S. Data Privacy Framework; details in Google's privacy policy and in how Google uses information from partner sites.
Your rights
You can withdraw your consent at any time, as easily as you gave it. For your rights over your personal data (access, rectification, erasure, objection, complaint to the supervisory authority) see the Privacy Policy.